The OODA loop, which stands for Observe, Orient, Decide, and Act, is a decision-making model that's about continuous improvement and adaptation. In the case of Sony's Playstation and Microsoft's Xbox, they observed the market and their customers' behaviors, oriented themselves in the context of their observations, made decisions based on their orientation, and then acted on those decisions. However, when they received negative feedback from their customers, they went back to the Observe stage, reoriented themselves, made new decisions, and acted again. This shows that they are using the OODA loop model, whether consciously or not, as they are continuously observing, orienting, deciding, and acting based on new information and feedback.
How do you better organize your priorities to make stronger decisions backed up by data? With this c...
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