The principles of entrepreneurial management described in The Lean Startup contribute to the institutionalization of lean processes by providing a set of guidelines that can be applied in any industry, size of company, or sector of the economy. These principles help organizations to find new sources of sustainable growth, whether they are large, established companies like GE or tech startups experiencing hyper-growth that want to scale beyond their first, successful innovation.
The Startup Way — released in early-October 2017 — is the continuation of the award-winning The Lean...
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