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Growth hacker marketing influences product design and development by using a test-and-learn method and rapid experimentation. The results from these experiments are applied to product development and the campaign structure. This allows companies to quickly identify the most effective channels for marketing. By experimenting, adapting, and modifying products, marketing efforts become more targeted and successful.
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Growth hacker marketing is a concept that uses a test-and-learn method along with a process of rapid experimentation. By experimenting across marketin...
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is a concept that uses a test-and-learn method along with a process of rapid experimentation. By experimenting across marketing channels and applying the results to product development and the campaign structure, companies can quickly identify the most effective channels for marketing. Readers will learn that by experimenting, adapting, and modifying products, their marketing efforts will be more targeted and more successful.
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