To determine the fit of 'My Fitness' in the European market, several factors need to be considered. Firstly, the health and fitness trend in Europe is on the rise, with an increasing number of people becoming health-conscious and investing in fitness products and services. Secondly, the digitalization of the fitness industry, including online fitness programs and mobile fitness apps, is gaining popularity. Lastly, the European market is diverse, with different fitness trends and preferences in different countries. Therefore, a thorough market analysis is required to understand the specific needs and preferences of the target audience in different European countries. However, the success of 'My Fitness' in the European market will also depend on factors such as the uniqueness of the product, its pricing, marketing strategy, and the competition in the market.
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