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In the VRIO framework, rareness refers to the uniqueness of a resource. If a resource is rare, it means that it is not widely possessed or easily obtainable by competitors. This rarity can provide a competitive advantage, as it allows a company to offer something unique that others cannot easily replicate. Therefore, rareness contributes to the VRIO analysis by helping to identify resources that can potentially provide a sustainable competitive advantage.
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How do you know if a venture is worth your time, investment, and resources? Value, rareness, imitability, and organizational health are vital to determine long-term competitive advantage. The framework uncovers the internal resources that should be central to your organization's overall strategy. Use this deck to identify the core capabilities that will ensure your ultimate success.
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How do you know if a venture is worth your time, investment, and resources? Value, rareness, imitability, and organizational health are vital to deter...
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