Download and customize hundreds of business templates for free
The book helps businesses stand out in a cluttered marketplace by offering a unique brand marketing model. This model includes four elements: Focus, Difference, Trend, and Communications. By applying these elements, businesses can create a distinct and memorable brand that sets them apart from their competitors. The book also emphasizes the importance of using visuals to effectively communicate these points.
Question was asked on:
delivers an interesting and unique approach of the authors' view on branding and marketing. Marty Neumeier has created what should be considered required reading by anyone in business that is serious about wanting to succeed. The book offers a brand marketing model that includes four unique elements: Focus, Difference, Trend and Communications. As a "whiteboard book," the information is presented in easy to understand ideas. The author realizes the importance of using pictures and illustrations to drive home the points he is trying to convey in each of the short chapters.
Asked on the following book summary:
Zag delivers an interesting and unique approach about the authors’ view on branding and marketing. Marty Neumeier has created what should be considere...
Download and customize hundreds of business templates for free
Does your company still struggle with the best way to communicate your value to consumers? An effective brand positioning strategy can set you apart from competitors and reinforce your core value propositions to target customers. This Brand Positioning Strategy presentation includes key learnings, formulas, and tools to help you design a set of branding tactics that lead to sustainable advantages.
Your brand image can make or break what you do. Whether you want to overhaul an existing brand image find your brand voice for the first time, this presentation is an all-in-one brand management toolkit. We cover the top tools from Brand Anatomy Breakdown, to Brand Audit, Brand Statement Formula, Omnichannel Overview, Brand Health Tracker, and more.
Whether for a presentation to stakeholders or a pitch to a new investor, slides with consistent design and concise information are important to grab and keep your audience’s interest. In order to tell the best story, it needs to be direct, to-the-point, and most of all: unique and true to your vision. Our Corporate Resources collection provides customizable resource slides which you can download and customize for any business need.
What are the tactics that brands can utilize to effectively win over customers? Explore all facets of brand strategies with this presentation template that guides you through how to craft the optimal brand image and tell a story that combines existing business strengths with growth goals.