The concept of product-market fit is closely related to customer value maps. A customer value map is a tool that helps companies understand what their customers value and how much they are willing to pay for that value. This understanding is crucial in finding the right product-market fit. The goal is to provide high value at a reasonable price point relative to the competition. A product that fits the market well will meet the customers' needs better than the competition and at a price that they are willing to pay. Therefore, a customer value map can be a valuable tool in achieving product-market fit.
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