The Startup Way builds on the topics introduced in The Lean Startup by introducing new techniques for identifying and developing innovative products within large organizations. It introduces a Metered Funding model to add resources and funding to successful pilots, and a model to create an entrepreneurial culture within an organization based on meritocracy. These techniques aim to shift your organization's culture towards one that is focused on innovation and positive financial outcomes.

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builds on the same topics and introduces new techniques to identify and develop cutting-edge products within large organizations. The book introduces: a "Metered Funding" model to add resources and funding to successful pilots, a model to create an entrepreneurial culture within an organization based on meritocracy, among other techniques. These techniques will shift your organization's culture towards one that is focused on innovation and positive financial outcomes.

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The Startup Way

The Startup Way — released in early-October 2017 — is the continuation of the award-winning The Lean Startup — both written by Eric Ries. The Lean Sta...

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