Global companies like Apple or Tesla can utilize the 'How Might We' (HMW) tool in their decision-making process by using it to reframe their problems as opportunities. This tool encourages team members to generate as many ideas as possible without spending too much time refining the HMW statements. Once a list of HMW questions is created, they can make an affinity diagram and categorize the questions based on themes. Then, they can narrow down the list by voting. This process can help these companies to quickly generate and test out creative solutions to their problems.
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