Ways on how to develop a throughline for a TED Talk

Developing a throughline for a TED Talk involves a few key steps:

First, understand your audience. Know their interests, their level of knowledge, and their expectations. This will help you tailor your talk to their needs.

Second, define your main idea or message. This is your throughline. It should be a clear, concise statement that encapsulates what you want your audience to take away from your talk.

Third, structure your talk around your throughline. Every point you make should support or elaborate on your main idea. Avoid adding too many points that may dilute your throughline.

Fourth, keep your talk within the time limit. TED Talks are typically 18 minutes or less. Make sure your talk is concise and to the point.

Lastly, use real examples to illustrate your points. This will make your talk more engaging and help your audience understand your throughline better.

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To develop your throughline, start by finding out as much as you can about your audience: what do they care about? How knowledgeable are they? What are they expecting? Next, think about how you will say what you want to say in 18 minutes or less. This does not mean briefly covering everything you think you want to say: there's a limit to how many things you can hang on your throughline before it feels overstuffed. To make your talk interesting you need to take the time to (a) show why it matters and (b) flesh out each point you make with real examples.

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TED Talks: The Official TED Guide to Public Speaking

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