Some common misconceptions about product-market fit include the belief that it is a one-time process, that it guarantees success, or that it can be achieved without deeply understanding the customer's needs and the competitive landscape. In reality, product-market fit is an ongoing process of learning and adjustment. It does not guarantee success, but it significantly increases the chances of it. Deep understanding of the customer's needs and the competitive landscape is crucial to achieving product-market fit.
Why do so many products fail? It's not because they are built or marketed poorly, but because they d...
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