Industries that are particularly well-suited to the Experience Economy are those that can provide a transformative experience to their customers. This includes industries like entertainment, tourism, hospitality, and retail. For instance, theme parks, hotels, restaurants, and retail stores can all create unique experiences that transform the customer's perception of their product or service. Additionally, industries that deal with hobbies or passions, like the sports industry (as in the example of Rawlings company), are also well-suited as they can tap into the emotional connection people have with these activities.
By customizing each part of a customer experience, a product or service increases in value. Using ke...
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