Some examples of products that failed due to a weak value proposition include the Microsoft Zune, which couldn't compete with the iPod's user experience and brand appeal, and the Google Glass, which had privacy issues and lacked clear use cases for the average consumer. Another example is the Segway, which was hyped as a revolutionary product but failed to deliver a compelling value proposition to a broad market.
Why do so many products fail? It's not because they are built or marketed poorly, but because they d...
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