The Go-to-Market Strategy template includes key elements such as Product-Market Fit, Customer Value Maps, Product Growth Projection, Global Market Trends, and Launch Status Dashboards. The Launch Status Dashboard is a particularly important tool that helps to synchronize the efforts of multiple departments during a product launch. It can be used to assign tasks, identify high-priority tasks (represented by a star), and highlight tasks that depend on other team members or departments (represented by an exclamation point).
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Use our Go-to-Market Strategy template to help launch your product. This presentation includes some of the best GTM tools such as: Product-Market Fit,...
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Last thing: every Go-To-Market strategy needs a launch timeline, with priorities and goals. This launch status dashboard can be used while a team is in the middle of a product launch, or to prepare before a launch. It's an invaluable tool that will help sync members of multiple departments. The names can be adjusted to represent individual team members or departments such as Product, Marketing, or Sales. On a qualitative level, the dashboard shows which tasks are the highest priority, represented by a star, and which tasks have dependency on a separate member or department, represented by an exclamation point. (Slide 25)
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