Some other areas for competitive advantage improvement not mentioned in the content could include technological innovation, superior customer service, strong brand recognition, efficient supply chain management, and strategic partnerships or alliances.

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Use this slide to list and discuss your top competitors. Make sure to include the vital information about them, such as what kind of competitor they are (direct or indirect), their positioning, pricing, strengths and weaknesses. With this slide, communicate the areas for competitive advantage improvement. These include corporate culture, under-serviced niches identification, unique value proposition establishment and your ideal customer DNA identification.

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Competitive Landscape Analysis (Part 2)

Evaluate your position in the market and familiarize how you compare against competitors to do more of the right things. Use this Competitive Landscap...

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