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Some other macro-environmental factors that may impact a venture's performance in emerging markets include political stability, economic conditions, socio-cultural factors, technological advancements, environmental factors, and legal regulations. These factors can be analyzed using the PESTEL Analysis tool.
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With this slide, list all threats that emerging markets may pose. These may include: foreign exchange rate risk, non-normal distributions, lax insider trading, restrictions, lack of liquidity, difficulty raising capital and more. Use this slide to apply PESTEL Analysis to your emerging markets evaluation. PESTEL Analysis is a tool used to analyze and track the macro-environmental factors that may impact a venture's performance. To know whether or not you are going to go after an emerging market, it is critical to determine its Gross Domestic Product (GDP). GDP provides information about the size of the country's economy and, most importantly, the economy's health.
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Where to find new opportunities in an ever more competitive market? Use our Emerging Markets presentation to inspire expansion at the global level and...