What are some potential challenges in maintaining close contact with customers throughout the product development process?

Some potential challenges in maintaining close contact with customers throughout the product development process include: difficulty in managing customer expectations, potential for miscommunication or misunderstanding of customer needs, risk of disclosing sensitive information, and the time and resources required to maintain constant communication.

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According to the Wall Street Journal, there are three things that the businesses with the best product-development track records do: they create a clear sense of project goals early in the process, nurture a strong project culture and maintain close contact with customers throughout the process. Based on the data obtained by the WSJ within the study, here is what you should do to develop and launch successful new products:

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Product Roadmap (Part 2)

Communicate your vision with your team and develop a clear roadmap to execute upon for a successful product launch. Use our Product Roadmap presentati...

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