What are some strategies to improve the effectiveness of a sales

Some strategies to improve the effectiveness of a sales funnel include understanding your audience, providing value first, building relationships, and turning browsers into customers. It's also important to offer something of value for free initially, like a trial period, to attract potential customers. This strategy is effectively used by Netflix, as they offer a free 30-day trial to attract users and then convert them into paying customers.

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Gusten Sun, founder and CEO of Freedom Funnels, explained the sales funnel to Entrepreneur saying: "To give you a practical example... let's say you're a movie buff, but you want to stop spending so much money at the theaters. You do a quick Google search and find an online movie streaming service that offers a free 30-day trial. You sign up, watch movies for free for a month and afterward they ask you if you want to continue watching unlimited movies from the comfort of your home. You say yes and pay. That's an example of a successful funnel, and that's the concept of providing value first in order to build relationships and turn browsers into customers…Oh, and you may have guessed: That's the sales funnel of Netflix."

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Sales Funnel

How can you effectively convert visitors into loyal customers? Populate our Sales Funnel slides to analyze the beginning to end of the customer journe...

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