Companies can engage customers in the transformation process by involving them in the product development process, seeking their feedback and suggestions, and making them feel a part of the company's journey. This can be done through various channels such as social media, customer forums, surveys, and direct interactions. It's also important to communicate the benefits of the transformation to the customers and how it will enhance their experience or solve their problems.
By customizing each part of a customer experience, a product or service increases in value. Using ke...
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