Creating a meritocracy within an organization using the principles of entrepreneurial management can have several benefits. It can foster an environment of innovation and creativity, as employees are encouraged and rewarded based on their ideas and contributions, rather than their position or tenure. This can lead to the discovery of new, sustainable sources of growth. It can also increase employee engagement and satisfaction, as they feel their work is valued and has a direct impact on the success of the organization.

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The principles of entrepreneurial management described in "The Lean Startup" (published in 2011) can be applied in any industry, size of company, or sector of the economy. Whether it is a large, established company like GE or a tech startup experiencing hyper-growth that wants to scale beyond their first, successful innovation, any organization can follow the same set of principles to find new sources of sustainable growth.

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The Startup Way

The Startup Way — released in early-October 2017 — is the continuation of the award-winning The Lean Startup — both written by Eric Ries. The Lean Sta...

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