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Double bubble maps are beneficial in brainstorming sessions as they help in visually organizing information by themes, hierarchy, and causal relationships. They assess where two topics share similar solutions, thus finding synergy between seemingly unrelated ideas. This can lead to innovative solutions, like the Netflix and Microsoft partnership. Double bubble maps also serve as a prioritization tool, helping to choose solutions that overlap when solving two problems.
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How do you inspire salient ideas and collaborate with your team in a brainstorm session? Use our Mind Map collection to visually organize information...
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A double bubble map assesses where two topics share similar solutions. Like a Venn Diagram, its useful to find synergy between seemingly unrelated ideas, like the Netflix and Microsoft partnership. It's also a prioritization tool: if you need to solve two problems, choose solutions that overlap. (Slide 38)
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