Venn Diagrams in market analysis can be beneficial in several ways. They can be used to compare products, either between your company's products or between your company's products and those of a competitor. This can help you see how effective you are at differentiating your product or service. They can also be used to decide between two products, such as cars, to purchase. The Venn Diagram can show which features are exclusive to each car and which features both cars have. This makes it easier to read and doesn't become too cluttered.
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