Being underprepared in a sales meeting can have several negative consequences. It can lead to a lack of understanding of the customer's needs, which can result in offering inappropriate solutions. This can damage the salesperson's credibility and the customer's trust. It can also lead to missed opportunities as the salesperson may not be able to effectively communicate the value of their product or service. Ultimately, it can result in lost sales.
People will only do business with others once they know them, like them, and trust them. They will b...
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