If an organization does not have valuable, rare, or hard-to-imitate resources, it may struggle to gain a competitive advantage. These resources are key to differentiating an organization from its competitors and driving its success. Without them, the organization may find it difficult to achieve its goals and may be at risk of being outperformed by competitors who do possess such resources.
How do you know if a venture is worth your time, investment, and resources? Value, rareness, imitabi...
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