The key characteristics to assess in a competitive landscape analysis include market share, strengths and weaknesses, your window of opportunity to enter the market, the importance of your target market to your competitors, limitations that may prevent you from entering the market and indirect competitors who may impact your success. It's also important to differentiate your competitive analysis by industry, considering the level of competition, the threat of new competitors or services, and the effect of suppliers and customers on price.
Evaluate your position in the market and familiarize how you compare against competitors to do more...
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