The key principles of growth hacker marketing include a test-and-learn method and a process of rapid experimentation. This involves experimenting across various marketing channels and applying the results to product development and campaign structure. This allows companies to quickly identify the most effective marketing channels. The process also involves adapting and modifying products based on these experiments, which leads to more targeted and successful marketing efforts.
Growth hacker marketing is a concept that uses a test-and-learn method along with a process of rapid...
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