If a company is not well equipped with the necessary resources to be competitive, it may face several potential consequences. These could include a loss of market share, reduced profitability, and a lack of innovation. The company may also struggle to adapt to changes in the market, which could lead to its products or services becoming obsolete. In the worst-case scenario, the company could even face bankruptcy.
How do you know if a venture is worth your time, investment, and resources? Value, rareness, imitabi...
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