The monumental rise of Disney+ could potentially impact the streaming market in several ways. Firstly, it could lead to increased competition, as Disney+ has grown rapidly from zero to 138 million subscribers, giving established platforms like Netflix a run for their money. This could force other streaming services to innovate and improve their offerings to retain and attract subscribers. Secondly, the rise of Disney+ could lead to a more fragmented market, with consumers having to subscribe to multiple services to access all the content they want. Finally, Disney+ could set new standards in terms of content quality and pricing, influencing the strategies of other players in the market.
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