The practical applications of the solutions to the innovator's dilemma in the fast fashion industry could include the implementation of sustainable practices, the use of technology for efficient production, and the adoption of a circular economy model. Companies like Zara could innovate by updating their organization, product, and delivery practices to comply with new regulations. This could involve investing in sustainable materials, improving supply chain transparency, and exploring new business models such as rental or resale.

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Innovative Solutions

Why do so many perfectly managed companies fail? Inspired by the seminal work of author Clayton Christensen, this deck provides the solutions to the “...

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So how could a company like Zara use these tools to innovate given the EU's new rules that force fast fashion retailers to change their business model by 2030? Given this horizon, and the criticality of the EU as a market for Zara, it will need to update its organization, product, and delivery practices.

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The solutions to the innovator's dilemma, as proposed by Clayton Christensen, focus on disruptive innovation, which involves creating new markets and value networks that eventually disrupt existing ones. This is different from other business frameworks. For instance, the SWOT analysis focuses on internal strengths and weaknesses and external opportunities and threats. Porter's Five Forces analyzes the competitive environment. The Balanced Scorecard measures performance from financial, customer, internal process, and learning and growth perspectives. While all these frameworks are useful, they don't specifically address the challenge of disruptive innovation that the innovator's dilemma does.

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