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The resources required to implement the blue ocean strategy include a clear understanding of the principles of the strategy, a willingness to push boundaries and create value, and a systematic approach to redesigning the market. It also requires resources for learning and implementing the four-step process provided by the strategy.
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The systematic approach of the blue ocean strategy is founded on principles that can create a great leap in value that can make competitors irrelevant. The principles are comprehensive, easy to learn, and easy to implement for a new start-up or an existing business that wants to push the boundaries in a red ocean within their industry. Blue ocean strategy provides a clear four-step process to help readers redesign their market.
Asked on the following book summary:
This book challenges readers to rethink traditional incremental innovation approaches. Typically, head-to-head competition is the norm for increasing...
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How can you effectively capture new markets and acquire demand against ever-so-fierce competition? Blue Ocean Strategy steers the focus away from your current marketplace and instead tread new territories that make existing competition irrelevant. Use this presentation to learn and implement Blue Ocean and innovate your business strategies.
What positions your organization as a force to be reckoned with? Use our Core Competency Analysis deck to select, develop, and analyze the resources and skills that distinguish you in the marketplace.
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Understanding your position in the market by comparing yourself against your competitors. Use our Competitive Landscape Analysis presentation to finetune your objectives and approaches and save hours of work.