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Exploration and experimentation are crucial in design as they allow for the freedom to innovate and find effective solutions to problems. They enable risk-taking and the development of new ideas, which can lead to breakthroughs in various fields.
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The leader of one of the most successful design companies, Tim Brown, CEO of IDEO, shares what he has learned about how to make “change by design.” Ti...
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Innovation, whether it's used for solving global warming or finding a better distribution structure, can come from any environment. As long as people have the freedom to explore, experiment, and take risks, they can design effective solutions for nearly any problem. Through stories and examples, the book presents guidelines on how to create the right environment for design and innovation.
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