Visuals in customer touchpoints in Account-Based Marketing (ABM) are used to create a more personalized and engaging experience for the customer. They help in making the content more digestible and appealing, which can lead to better understanding and retention of the information. Visuals can also help to convey complex information in a simpler way. Moreover, they can evoke emotions and create a stronger connection between the brand and the customer, which can ultimately lead to higher conversion rates.
Need a way to market to the highest-value clients that generate the most revenue? This Account-Based...
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