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The Value Proposition Canvas is a tool used by businesses to ensure that a product or service is positioned around what the customer values and needs. It is divided into two sections: the customer profile and the value map. The customer profile describes the customer's jobs, pains, and gains, while the value map lists the products and services, pain relievers, and gain creators offered by the business. By matching the two sections, businesses can ensure they are delivering products or services that meet their customers' needs and communicate this value effectively.
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How do you communicate your value to customers? Use this presentation template to create your own Value Proposition Canvas and dive into the most impo...
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For additional tools and slides that are fully customizable like the Jobs-to-be-done Canvas, Value Prop Test Card, Value Prop Booster, Customer Empathy Map, Value Prop with Mockups, plus many more to save time and hours of work, download the presentation template today. And don't forget, we also have another template you can download for additional tools and visualizations.
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