Strategies that can help a business go from 'zero to one' include identifying an unmet need in the market and creating a unique solution to address it, preferably through new technology. This involves innovation and the ability to challenge existing norms or solutions. It's also important to deliver real value to consumers. These businesses are not just improving upon existing technologies or expanding to new markets, but are creating something entirely new and valuable.
Learn from tech superstar Peter Thiel (PayPal, Palantir) and his protégé Blake Masters why the only...
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