An Assertive negotiator is typically direct, straightforward, and confident. They are not afraid to express their thoughts and opinions, and they often take a firm stand on issues. They are usually focused on achieving their goals and may be perceived as aggressive or dominating. They may also be less likely to compromise or accommodate the needs of the other party. However, it's important to note that being assertive does not mean being disrespectful or inconsiderate. An Assertive negotiator should still practice active listening and tactical empathy, and strive to understand the needs and concerns of their counterpart.
Do you dread negotiations for fear of the conflict involved? The fact is that every aspect of our li...
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