Product Portfolio Analysis is crucial in a marketing plan because it helps businesses understand their product's performance in the market. It provides insights into which products are performing well, which are not, and where there are opportunities for growth or need for improvement. This analysis can guide strategic decisions about product development, marketing strategies, and resource allocation. It can also help identify gaps in the market, opportunities for diversification, and potential risks.
Make your goals measurable and proactively align your vision with new opportunities with our Marketi...
Download template