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Simplicity in design is important because it makes the product or service easy to understand and use. When designs are simple, they are intuitive, reducing the need for instructions or guidance. This enhances the user experience, making the product more appealing and effective. Overly complex designs can confuse users and defeat the purpose of the design itself.
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For simple designs, like those for a door or kettle, manual instructions to "push" or "pull" should not be necessary. Good design should indicate action by itself. Make a pillar visible so that it's clear which side of a door is attached to a hinge. When simple things are overly complex, Norman writes, "the whole purpose of the design is lost."
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How do designers improve their products to work around flaws in human logic? In The Design of Everyday Things, Don Norman teaches the top frameworks b...
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