System One thinking is considered subjective because it is largely based on personal biases and experiences. When faced with a decision, individuals often rely on their past experiences and create associations, leading to a quick, knee-jerk reaction. This reaction is subjective as it includes elements that may be irrelevant or even harmful, such as jumping to conclusions, making false assumptions, or being influenced by misinformation. This type of thinking often occurs without any conscious effort.
People often aren't able to come up with an answer that is logical and practical when faced with mak...
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