Enter your email address to download and customize presentations for free
Yes, there are numerous case studies that demonstrate the effectiveness of the stage-gate development process in product development. Companies like 3M, Procter & Gamble, and Microsoft have successfully implemented this process. For instance, 3M used the stage-gate process to develop its Post-it Notes. The process allowed them to identify potential issues early on and make necessary adjustments, leading to the successful launch of the product. Similarly, Procter & Gamble used the process to develop and launch its Swiffer product line. The stage-gate process helped them to thoroughly evaluate the product at each stage, ensuring its success in the market.
Question was asked on:
The stage-gate development process, also referred to as phase-gate development, divides the product development process into different stages. Each stage is separated into decision points that inform the following stage. This slide provides a step-by-step guide that can be used for each new product. For instance, the initial idea for a product is followed by a preliminary screening gate. This gate determines whether or not a product manager wants to move forward with the development process. It's important to conduct market research and competitive analysis here before the project proceeds.
Asked on the following presentation:
How do you stay innovative and provide the right values for customers? Effective product development allows companies to sustain, grow, and thrive in ...
Download free weekly presentations
Enter your email address to download and customize presentations for free
Not for commercial use
Download 'Product Development' presentation — 27 slides
+39 more presentations per quarter
that's $3 per presentation
/ Quarterly
Commercial use allowed. View other plans
