While the content does not provide specific examples, there are numerous companies that have successfully used competitive benchmarking to improve their business strategies. For instance, Toyota is known for its benchmarking practices to improve its production system. They studied Ford's production lines to develop their own Lean Manufacturing system. Similarly, Walmart used benchmarking to analyze its competitors' strategies and improve its supply chain efficiency. Google also uses benchmarking to compare its data centers' efficiency to industry standards. These examples illustrate how companies can use competitive benchmarking to identify areas of improvement and develop strategies to gain a competitive edge.
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