Question
A business can avoid falling into the trap of ineffective 'brainstorms in a darkened room' by seeking simplicity out of complexity, building long-lasting foundations for success rather than short-term stop gaps, providing incredible customer service for the long term rather than quick shiny ideas that dissolve within a week, and seeking real inspiration.
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Bay writes: "Elegance in business is about seeking simplicity out of complexity, long-lasting foundations for success rather than short-term stop gaps, incredible customer service for the long term rather quick shiny idea that dissolves within a week, real inspiration instead of ineffective 'brainstorms in a darkened room'."
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