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A company can prove its legitimacy to potential customers or investors by highlighting its positive reach and impact. This can be done by emphasizing the size of its user base or the value it has generated. If the company has impressive numbers, it should make them prominent. For instance, the company can highlight how much revenue it has generated for its enterprise users, along with a series of numbers that prove its legitimacy and the global resources it is empowered by.
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In order to establish credibility, highlight the positive reach and impact of your company so far. This can be an emphasis on the size of its user base or the value it's generated. Keep in mind, if you have an impressive number, make it big. In this example, the company not only highlights how much revenue it's generated for its enterprise users, but also a series of numbers that prove the legitimacy and global resources that it's empowered by. (Slide 19)
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