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A pitch deck can highlight the value a company brings to its customers by clearly articulating the problem the company solves, how it solves it, and why it does it better than anyone else. This can be done through a combination of compelling storytelling, data, and visuals. It's important to focus on the benefits to the customer, not just the features of the product or service. The value proposition slide is a key component of this, where the company's unique selling proposition and how it meets the needs and wants of the customer are presented.
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Need a pitch deck template to impress investors or potential partners? And why is it that the top-funded pitch decks all seem to follow the same forma...
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Another visualization of the company overview slide provides your origin story as told through key numbers, such as the year you were founded, how much funding or revenue you've generated so far, and how big your team is. Remember: this is not some boring internal document like a progress report, this is an external-facing document where you pick out the most impressive aspects of your company and translate them into a language that anyone can understand. (Slide 8)
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