A product roadmap can significantly influence a company's sales strategy. It provides a clear vision and direction for the product's development, which can help the sales team understand the product's benefits and selling points. It also aids in aligning the team's priorities and can be used to communicate these benefits to both internal and external stakeholders. This can lead to more personalized and anticipatory customer service, sales, and product development processes, giving the company a competitive edge.
If you’re a product manager, project manager, or executive — you need to have a pulse on where your...
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