One can effectively use a Sales Pitch Deck by focusing on telling a compelling story rather than just showing a lot of information. It's important to remember that in a presentation, less is often more. The key is to present the most relevant and impactful information in a way that engages the audience and drives your message home. This often involves deleting more information than adding to ensure the presentation is concise and focused.
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"The biggest mistake people make in the business world is mistaking showing a lot of information versus telling a compelling story. This is an easy mistake to make — especially if you are the one that did hours of analysis. It may seem important, but when it comes down to making a slide and a presentation, you end up deleting more information rather than adding," the company explains in a blog post.