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Product lifecycle management (PLM) can be applied to the development of this product in several ways. Firstly, during the design and development phase, PLM can help in gathering and managing vital insights about consumer needs and preferences, as was done by IDEO. These insights can aid in prototype production and final design. Secondly, PLM can assist in managing the production process, ensuring that the product is produced efficiently and meets quality standards. Thirdly, PLM can be used to track the product's performance in the market, helping to identify when it's time to update or retire the product. Lastly, PLM can aid in managing the end-of-life of the product, ensuring that it's disposed of in an environmentally friendly manner.
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IDEO gathered vital insights that aided prototype production and the final design. For example, the fact that nothing can replace the feeling of making an intimate connection with a child through spoon-feeding. Or that baby food is often wasted if a parent can't remember how long a product has been in the fridge. Or that families struggle with how to spoon-feed their children on the go without making a mess. Keeping all this information in mind, the IDEO team came up with a transparent bowl that allows consumers to see the natural color of Plum's food. "A resealable lid makes it easy for parents to store food between feedings, and the container includes a feature that allows them to track the day that they opened the pack to ensure that they don't end up throwing away perfectly good food. Lastly, the new package is easily and safely stackable and includes a divot in the lid for parents to rest a spoon on, making for a much cleaner and more sanitary feeding experience," IDEO shares on t...
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Neglect of product lifecycle management can lead to loss of opportunities and the product’s quick disappearance from the market. Use our Product Lifec...