The Lean Product Process can be used to improve an existing product by identifying target customers, selecting underserved needs, defining the Product Value Proposition, shortlisting the Minimum Viable Product feature set, building a prototype, and testing with customers. This process helps to achieve a better product-market fit by meeting customer needs in better ways than existing alternatives, thus creating significant customer value.
Why do so many products fail? It's not because they are built or marketed poorly, but because they d...
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