The lessons from "The Four" can be applied to gain a career edge in a world dominated by Big Tech by understanding and implementing their successful strategies. These include focusing on customer experience like Amazon, innovating and creating high-quality products like Apple, leveraging user data to improve services like Facebook, and prioritizing information accessibility like Google. Additionally, it's important to adapt to the changing technology landscape and continuously learn and upskill.

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The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

How do you gain a career edge in a world dominated by Big Tech? What makes “The Four,” namely Apple, Google, Facebook and Amazon, so incredibly succes...

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No media firm in history has had Facebook's scale and ability to target users. Over two billion users have created profiles with years of personal content. People spend 50 minutes a day on Facebook properties, including Instagram and WhatsApp. This is because Facebook taps into our core desire for relationships and connection.

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The success of 'The Four' - Amazon, Apple, Facebook, and Google, in the digital age can be attributed to several strategies. Firstly, they have all created unique platforms that have revolutionized their respective industries. Amazon has transformed retail with its customer-centric approach and efficient logistics. Apple has redefined technology with its innovative products and strong brand. Facebook has capitalized on the human need for connection, creating a platform with unprecedented scale and user targeting capabilities. Google has dominated the information age with its powerful search engine. Secondly, they have all heavily invested in data collection and analysis, allowing them to understand and predict consumer behavior. Lastly, they have continually adapted and innovated, ensuring they stay relevant in the rapidly evolving digital landscape.

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