The SWOT model can be misused in strategic planning in several ways. First, it can be used too broadly without considering specific objectives, leading to vague and unhelpful results. Second, it can be used without considering the external environment, leading to a lack of understanding of opportunities and threats. Third, it can be used without considering the internal environment, leading to a lack of understanding of strengths and weaknesses. Finally, it can be used without considering the interplay between the four elements of the model, leading to a lack of strategic insight.
Use our compilation of commonly used Consulting Frameworks to better structure your analysis and com...
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