User quotes can significantly enhance a company's presentation to stakeholders by providing real-world evidence of the company's value and impact. They serve as social proof, validating the company's claims about its products or services. User quotes can be seen as supporting characters in the story the company is telling, providing tangible evidence for what makes the company great and supporting its mission. They can be particularly effective when accompanied by user photos, adding a personal touch and making the testimonials more relatable and credible.
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When you introduce the company to stakeholders, or even if you want to give an internal presentation to the team to share what customers think of you, user quotes are a great way to provide that evidence. Think of it as "social proof". Choose to share individual quotes, or multiple quotes with user photos. Think of the user quotes as supporting characters in the story you tell. These characters can share evidence for what makes your company great and help support your company's mission. (Slide 13)